Whether you want to build an online store for your company or simply sell some products on the side for that extra cash, you should choose an online store builder that comes with all the features you want to make your site a success.
And for many, the top two choices in this field are Shopify and GoDaddy. They're both very popular and really good - but they're also very different. So which one's the best for you? In this article, I’ll run you through a comparison of Shopify vs GoDaddy.
What Is Shopify Website Builder?
Shopify is a platform that allows you to create an online store. With it, you can create a personalized shop where you can sell products, create marketing campaigns, and publish a blog. It's an eCommerce-first platform, meaning that all of the features and the pricing are targeted directly at people selling merchandise.
What Is GoDaddy Website Builder?
GoDaddy eCommerce comes in form of a GoCentral website builder. allow you to create an online store where you can sell products, The platform also comes with various built-in shipping methods for you to choose from.
Apart from that though, GoCentral is a regular website builder that also happens to have an eCommerce feature. It's targeted at a much broader audience for Shopify, and is often used for blogs, and various personal websites.
Is Shopify or GoDaddy the Best Way to "GoShop"?
When trying to decide which one is the better player in the field of eCommerce, it's important to look at the essential features for creating an online store. Let's put Shopify and GoDaddy head-to-head and find out which is the winner and why.
Both Are Easy of Use - But Shopify Does More
When it comes to choosing the most easy-to-use solution, it depends somewhat on your technical skills. Shopify hosting comes with an extremely intuitive dashboard that is more or less self-explanatory.
The service comes with a step-by-step for each stage of the store building process. Furthermore, the first page you land on once you’ve signed up is a menu with a quick domain, customization, and product set up.
For each aspect of your store builder, you simply need to click on the individual tabs and go through the step-by-step process. Each tab will take you through the various stages, allowing you to fully customize your shop. In the menu on the left, you’ll be given the same options as well as the opportunity to create campaigns, add apps to your store, check out its progress through the analytics tab, and review all of your orders, among other features.
The dashboard for GoDaddy is slightly different.
Once you sign up, you get a full view of what your website currently looks like. The platform comes with a live editor that allows you to change various aspects of your site in real-time. With it, you get to see exactly what your changes look like as you make them.
On the right-hand side of the page, you’ll also find a menu bar that allows you to change the theme, pages, and site settings. You’ll also see an option to add to the current page you’re on or to manage your store. The ‘Manage Store’ option gives you the chance to alter your products, payment options, shipping details, and your overall storefront.
Shopify has more eCommerce templates
Shopify comes with 60 paid themes for you to choose from. When choosing a theme, you’ll be able to filter results based on your individual preferences.
Here, you can choose a theme based on the number of products you're selling as well as the layout of your store, product pages, homepage, navigation, marketing, and social media, and the industry you’re operating in.
You can also choose from ten free themes which come with the same filters. Each one of the paid and free themes comes in a different style. These include a choice of various color schemes for you to choose from. If you have a professionally designed theme, you have the option to upload it in the ‘Customize’ section of your Shopify dashboard.
With GoDaddy, you can choose a theme based on your industry. The ‘Shopping’ category comes with 25 subcategories for you to choose between. Once you choose a theme, you can then pick a color and a font for it depending on your store and branding. Compared to Shopify, it's much more limited. But for some people, the simplicity may be just right.
Shopify is an expensive option
Shopify comes with a 14-day free trial. Once this trial is complete, h0wever, you will see that all of the advanced themes and eCommerce features have a price.
You can go for the ‘Basic Shopify’ plan which is $29 a month, the ‘Shopify’ plan which costs $79 a month, or the ‘Advanced Shopify’ plan which will set you back $299 a month.
]Each plan comes with an online store, unlimited product listings, a minimum of two staff accounts depending on the plan you go for, a free SSL certificate, and various sales channels among other features.
The middle tier and advanced plans come with the option to offer gift cards as well as a professional reports tool.
All plans come with fraud analysis and different online and in-person credit card rates depending on the plan you choose. These fees are lower the more advanced the plan.
GoDaddy also has a selection of plans available, however, there is only one suitable to those wanting to build an online store.
The ‘Online Store’ plan costs $29.99 a month and comes with a one-month free trial. This plan comes with a full-featured online store with fast checkout and enables you to accept various payment methods.
You can also configure shipping and tax rates as well as offer discounts and receive product reviews and social referrals straight to your site.
GoDaddy’s online store plan also comes with abandoned cart recovery. This is especially handy for returning visitors to your site and increased purchasing from those on-the-fence consumers.
Shopify vs GoDaddy: All Depends On Your Goals
When it comes to choosing the best online store website builder for your business, I recommend that you opt for Shopify.
The platform has a larger selection of themes to choose from and comes with various plans meaning that you can grow your business at the same rate as you expand your customer base.
GoDaddy only offers one online store plan - and it costs almost exactly the same as Shopify's. But once you're done, there's nowhere to grow. Shopify, however, is suitable for all sizes of businesses - some of the world's biggest online stores use it as their platform.
But if eCommerce is only something you wish to do on the side, but you're more interested in blogging, marketing, and growing your audience, GoDaddy is still a great pick. It's super easy to use, and GoDaddy offers a lot of services on the side, such as hosting, email, web security, and much more.
All depends on how serious are you about eCommerce. Once you know the answer to that, the choice between the two should be quite clear.