GoDaddy Website Builder Review


Fiona O’Connell


2020 January 16th

GoDaddy is one of the biggest companies selling domain names, web hosting, and other online presence services. So no wonder that it has also developed a website builder to compete with such giants like Wix and Squarespace.

But the path has been bumpy.

With several releases, GoDaddy website builder reviews were not shining.

Finally, it seems, we have a successful new product. Websites + Marketing website builder combines the best practices of GoCentral and Version 7 - previous GoDaddy website builder releases. Boosted with modern looks, dozens of new designs, customization options, and powerful integrations it sure looks much better.

GoDaddy Website Builder Landing Page

So has GoDaddy managed to step out of the cursed circle and release a website builder users are satisfied with?

Just like for GoCentral review, I purchased the new package, rolled up my sleeves and went to work. Will I be able to create a stunning and functional website easily? That's what I'm trying to find out in this GoDaddy Website Builder review.

GoDaddy Website Builder Overview

GoDaddy Website Builder features, as it calls it, click and drag design editor that does not require any coding to customize the looks. From my personal experience, there's not much of the dragging action - it's more like what you see is what you get editor.

Nonetheless, it achieves the complete ease of use that can even be transferred to a mobile app. Not only all the templates (dozens of them) are responsive but they can also be edited on GoDaddy's mobile app. That's a great feature for users on the go.

Furthermore, the builder features a powerful eCommerce integration. It's easy to turn the website into an online store. Other integrations include bookings, restaurant reservations and orders, reviews, blogging platforms, and much more.

The pricing for all these features is not too scary as well - the cheapest website builder plan costs $10/mo with the ability to use it free for the first month. I think that's enough time to test the grounds.

So from the first look, it appears that GoDaddy has managed to create a functional platform for website creation. Let's see what are the actual strengths and weaknesses of the builder.

GoDaddy Website Builder Pros

GoDaddy aims at those users looking for a simple way to start a website. Therefore you get a drag-and-drop builder along with great hosting specs. Making a website within minutes and having it fully functioning without any downtimes - this is what you should expect from GoDaddy website builder.

So let's go to the goodies.

1. Easy-to-use website builder

GoDaddy website builder offers comfortable accessibility and ease of use. It's really simple to just point and click on the elements you want to change, edit, replace, or delete. But before that, getting started is even easier:

After signing up, you get asked the two main questions: what is the website about and how do you plan to call it. You can choose from hundreds of different topics - even the ones that seem to be too niche. GoDaddy website builder already had various types of creators in mind.

With the information you provide, GoDaddy website builder offers you some possible domain (or subdomain) variations as well as the website themes with topic related stock photos.

Of course, the name and theme can be changed later. And the stock photos are always open for your choice.

godaddy website builder review stock photos

Each theme has a slightly different structure which you then can adjust to fit your needs. Choose which looks best for you, and then the customization can begin.

godaddy website builder color editor

The editing menu is placed on the right side of the page. It is divided quite intuitively so you can easily find all the editing options. All the items of the page are working as blocs and sections. You can edit them through the menu or just click directly on the item. When you click on the title, for example, you get to edit the text, font, color, etc.

godaddy website builder editor

The changes you make are visible immediately on the left part of the screen. You don't have to shuffle between editing and preview modes.

The customization is not only for the visual part. There are also little things for your content.

For example, promotional banners. While they are not overly useful for many blogs or news websites, these are great for online stores looking to make sales.

Going further, you'll find analytics, SEO, and other website background information to be edited.

All that is easily found within the builder along with simple explanations on how to set them.

Needless to say, all the templates respond well with other devices. And you can preview how it looks right in the editor screen.

Other good news is that this editing platform is so simple and so well-optimized, you can actually do it all on your mobile phone.

Overall, if you need a simple website, it's possible to do it in a couple of minutes. However, integrations will allow more complex creations such as blogs, eCommerce stores, and others.

2. Powerful Website Builder Integrations

Starting with simple integrations like image galleries and subscription forms and finishing with PayPal Buy Buttons and full eCommerce integration - GoDaddy makes it all very easy.

In the builder, you simply need to click on the "Add to this page" button and all the possibilities will appear.

GoDaddy Website Builder Review - Integrations Menu

Once you chose your integration, click on the "Add" button, and it will appear on your selected page.

Once it's there, you can easily access all of the settings. For example, I can immediately add products to my online store and set up payment methods and other settings.

GoDaddy Website Builder Review - eCommerce Integration Overview

The online store integration is the feature that I enjoyed the most, to be honest. It has both the simplicity and all the settings you might need.

You can add product images and videos as well, set a regular and sale price, and even choose tax settings. It is also possible to track inventory - very useful if you also have a brick and mortar store. SEO settings for each separate product are available too.

Overall, it has everything for a fully functional online store and that's just impressive considering the simplicity of the builder.

3. Smooth performance

This website builder comes with the GoDaddy hosting, so there is no surprise that the response times and the uptime are great.

GoDaddy website builder averages at 416ms response time and 100% uptime. 

GoDaddy Performance Over Time

Although there were a couple of bumps and GoDaddy almost hit a 1-second mark. Other than those 2 peaks, there were no other flaws throughout the whole time when I was writing this GoDaddy Website builder review.

It appears that GoDaddy really implements the best hardware for its website builder project. And that's just another reason why you shouldn't turn away from the hosts offering website building services.

4. Superb customer service

Previously GoCentral, the new website builder is a GoDaddy product, therefore, you get the same support as the hosting clients do. You can choose from two types of customer support - chat and phone.

godaddy website builder customer support

What is definitely great, the support is available full 24/7 with no exceptions! Many website builder providers have their "off" hours, despite even having their support offices all around the globe. And if you need technical issues to be solved, you don't want to wait for the next business day.

And to reach that chat support doesn't take much time. The longest I had to wait was 7min and while other times I got to an agent the same second.

Also, when you start each session, the estimated wait time is shown. This way you know whether you're expected to be glued to the screen or can go and make yourself a cup of coffee.

The agents are friendly and patient even with the most repetitive questions. However, sometimes the answers they put out are not always clear or contain full information. It seems that the chat service doesn't have a good internal knowledge base.

The phone support, on the other hand, is great. GoDaddy has a well-deserved reputation for having terrific phone support.

It takes no time to get connected with knowledgeable agents. Simply put - I was unable to find a gap in their expertise. Anything related to making a page, managing a page, or using various tools, was explained with clarity and details.

Also worth mentioning, GoDaddy website builder has a knowledge base and user community forum. You can find thorough explanations on how to use the platform as well as how to improve your website.

godaddy website builder help center

So in general, GoDaddy Website Builder has strong customer support. You will get your answers one way or another and most importantly, you can reach out anytime.

GoDaddy Website Builder Cons

Despite great performance and customer support, GoDaddy website builder plans seem a little too expensive for the features it provides. In this GoDaddy Website Builder review, I have to look at the not-so-great sides of this platform.

So, here are the GoDaddy Website builder cons.

1. Lack of customization

GoDaddy Website Builder does not give a variety of customization options to make your website truly unique.

The GoDaddy website claims to have an incredible amount of different templates (over 300). However, in reality, there are basically 20+ templates with some derivations. When choosing one for your website, you'll be offered around 16 options. And although they are stylish, you won't find much difference among them.

Talking about the customization possibilities, they are quite limited. After all, the pages are predetermined. You can change the colors, the images, the menu items but you can't move elements freely to modify the design. That's why I previously mentioned that there's not much dragging action included.

Things like fonts, text boxes, specific color schemes or overall organization of elements have very few options that are inbound with the template. This means you can't add custom headers, titles, buttons and so on.

The interaction between elements can also be slightly changed, but then you start to see, how very little difference is between those templates. If originality is important for you, GoDaddy won't cut it.

In the end, GoDaddy Website Builder is not meant to create uniquely exceptional website designs. It offers a very simple editing experience which is amazing. But if you wanted complete freedom - WordPress would do better.

In any case, GoDaddy makes it hassle-free to just get a clean and functional website.

2. Limited features

In order to have a well-functioning website, you want not only a website builder, but some other features included with your plan.

With GoDaddy website builder, there's not much to talk about. Of course, All plans offer unmetered disk space and bandwidth as well as an SSL certificate.

But there's no free domain - you may connect your own. And you can create only one website with one account. Also that one email (Office 365) account included is free for the first year only.

What's worse? No backups provided - be sure to do them yourself. And that's where the add-ons step in. You get those backups for $2.00/mo per site. As well as performance monitoring, automated security check, branded reporting and so on. Sure, with an additional fee, you can improve your website. Many of those add-ons could be included with the plan.

As for eCommerce features, you get SEO and email marketing tools. However, there aren't such things as coupon codes or gift cards. And the marketing emails are limited, for example, with the Business plan you can send 500 emails per month. As for social media, things look better as you can connect Facebook, Instagram, and more.

godaddy website builder marketing tools

To sum it all up, there are some great basic features, however, it won't blow your mind. Especially when you pay that subscription price.

3. High prices

GoDaddy pricing for website builder starts from $10/mo and goes all the way up to $25/mo. It might seem really exaggerated considering the features you get but looking closely - it's what the whole website industry does.

godaddy website builder plan overview

The actual eCommerce shop can only be started with an eCommerce plan. The Standard and Premium plans allow you to sell and promote services. You get Paypal and marketing analytics.

Unlike some other website builders, GoDaddy doesn't bother with the free plan. But you get a 30-day free trial to try out many of the platform's features.

The pricing goes with two subscriptions terms - monthly and yearly. The promoted prices are valid only when going with the yearly term and paying all the price upfront.

Good news for those interested in building an online store - the eCommerce plan has the same pricing no matter the term.

Here are the GoDaddy website builder prices for each plan and both periods:

Basic Standard Premium eCommerce
Price $10/mo $15/mo $20/mo $25/mo
SSL Included Included Included Included
Mobile-friendly site Yes Yes Yes Yes
Connect custom domain Yes Yes Yes Yes
Customer Support 24/7 live chat, email 24/7 live chat, email 24/7 live chat, email 24/7 live chat, email

(extra taxes may be applied to certain purchases)

Of course, that still may seem to be quite excessive and there are plans that are way cheaper. With GoDaddy Website Builder, a full online store experience can only be received by paying $25 every month. A free domain is not included with any of the plans either, so that's also something to buy additionally.

The cheapest, $10 plan falls in between Weebly and Wix/Squarespace in terms of expense. GoDaddy has no data/bandwidth limitations, and for those not planning to sell online, Basic is an affordable option. But when looking for higher plans, the value you get doesn't seem so reasonable.

GoDaddy website builder has a strong side with a simple interface and great hosting. But if you want more freedom, there are other website builders that are worth checking out.

GoDaddy Website Builder Review – Conclusion

What I found out writing this GoDaddy Website Builder review is that it is a very competitive product. Offering an intuitive building system ready for SEO and email marketing it covers most needs of beginner users and growing businesses. Quick start, great performance, and full-time customer support are sure to get you online fast.

Online store integration is also amazing - probably better than the builder itself.

However, simplicity is actually what's hurting this website builder. The customization here is constrained with very tight editing boundaries. The platform could be even more powerful without sacrificing amazing usability.

It's a great option for beginners and those who are always on the go. GoDaddy has the perfect simplicity for that. But if you require more freedom - it's not the top choice.


  • 24/7 support
  • Great performance
  • Ease of use
  • Powerful eCommerce


  • Limited customisation
  • Lack of features

GoDaddy Website Builder User Reviews

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User comments

Gerry picture

2019 February 2nd

Terrible. Don't waste your time or money. They don't care unless they can sell you more crap which won't help either. Your site will get lost.

Terrible. Don't waste your time or money. They don't care unless they can sell you more crap which won't help either. Your site will get lost.

Performance Pricing User friendly Support Features
Kevin Barclay picture
Kevin Barclay

2018 December 19th

Buyer beware GoDaddy has gotten big enough to not care about their customers. I've been a business customer for years and they are to the point where they have lied... Read more

Buyer beware GoDaddy has gotten big enough to not care about their customers. I've been a business customer for years and they are to the point where they have lied about features and convinced me to sign up for GoCentral only to have my cpanel email stop working and now the only answer is to pay them more money, which isn't happening, So I asked for a refund for the GoCentral and I would go back to a wordpress site and they state they do not give refunds anymore. What a joke, I'm now looking into Bluehost.

Performance Pricing User friendly Support Features
Elias H Timoult picture
Elias H Timoult

2018 November 22nd

Very Limited and expensive , Technically very limited , 5 service categories while i have more than 15 , and 5 staff while i have 36 ....and they charge $388... Read more

Very Limited and expensive , Technically very limited , 5 service categories while i have more than 15 , and 5 staff while i have 36 ....and they charge $388 per year ....and customer service are untrained and horrible crooks !

Regis Morrow picture
Regis Morrow

2018 August 30th

I was thinking about trying it but only 8 main templates? That is a bit underwhelming... Is it worth trying, can someone who is using it answer me? Thanks

I was thinking about trying it but only 8 main templates? That is a bit underwhelming... Is it worth trying, can someone who is using it answer me? Thanks

Shania Gomez picture
Shania Gomez

2018 March 3rd

Good, but not as good as others. Not enough features for my liking.

Good, but not as good as others. Not enough features for my liking.