Shopify Pricing Explained: Choosing The Perfect eCommerce Package

You’re already on the right path if you’ve chosen Shopify as your eCommerce solution, as it’s widely considered the most supported and optimized eCommerce platform available.

It’s always on the cutting edge of tech stacks, new integrations, mobile responsive layouts, designs, and themes. In this article, we’re going to lay out the various packages it has to offer along with Shopify pricing.

shopify pricing

Shopify Pricing Plans

In regards to business, everything comes down to the bottom line: $$$. Shopify plans range in price from $29 up to $299 per month, depending on your particular needs.

Aside from the plan you choose, you also have to factor in the extra costs for credit card payments, which can range in price from 2.9% + $0.30 (Basic plan) to 2.25% + $0.30 (Advanced Shopify plan), along with transaction fees if you opt to use your own payment as opposed to their Shopify Payment Gateway.

Package Breakdown

Before comparing packages, all three Shopify pricing plans provide the following features:

  • Unlimited products
  • Digital products
  • Customer logins
  • 24/7 support in the form of email, open chat, and telephone

Shopify also allows for a free 14 day trial for any plan to test drive their product before buying—no credit card required—which is a great perk.

None of their plans includes a domain or any email accounts, and while you can set up as many email addresses as you’d like, they must be managed using your own email hosting provider.

Basic

This is Shopify’s lowest tier plan and cheapest solution. While you aren’t limited when it comes to the number of products you’re selling or file storage space, other features such as abandoned cart recovery, gift cards, and professional support are not included.

The Basic plan is $29 per month with a credit card rate (with Shopify payments) of 2.8% + $0.30. Paying for a 1-3 year plan brings the cost per month down by a few dollars per month.

Shopify

The Shopify plan comes in at $79 per month, but also has lower credit card rates (2.5% + $0.30) and more features, such as professional reports (which provide useful insight into your online store and helps with analytics), the ability to implement gift cards, and their abandoned recovery feature.

This recovery tool allows you to get the contact information from your online store’s visitors who do not finish their orders.

It should be noted that these features can be added at a lower cost with an app in the Basic plan.

Advanced

The Advanced Shopify plan is the highest tier and most expensive, coming in at $299 per month. Their credit card rates are the lowest of all of their plans (2.25% + $0.30) and provides the same features from the Shopify plan in addition to an advanced report builder that allows for the customization of professional reports, and real-time carrier shipping, which automatically calculates shipping costs by using a third-party integration.

Shopify Plus

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Shopify Plus is a scalable eCommerce platform and Shopify’s enterprise solution geared towards larger businesses. This Shopify pricing comes in at a whopping $2000 per month, a huge increase from their Advanced plan.

Being at the top comes with its perks. Shopify Plus customers receive more access to the Shopify system for customization, such as dedicated API, cart scripting, and more.

Additionally, it allows for you to go international with multiple storefronts and languages, a wholesale channel to sell your products to high-volume customers, and unlimited staff accounts as your team grows.

Shopify Plus is the ultimate tier, and perfect for enterprise eCommerce websites and rapidly growing companies.

Monthly vs Yearly Plans

As already mentioned, by opting for yearly plans, you save on your overall monthly payments. If you’re still indecisive about what plan you want to choose, you might want to begin with a monthly plan. This limits the financial burden while also giving you space to try out the product.

You can always upgrade or downgrade your plan at any time if you are paying per month. You also have the option to cancel your plan at any time.

We also recommended saving more money by using the Shopify Payment Gateway to avoid paying extra transaction fees (up to 2%, depending on the plan).

Shopify App Store

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Naturally, Shopify comes with an App Store which is a marketplace for additional applications and features you can implement into your online store. Some are free and others require an additional cost, with prices depending on your current Shopify plan.

The most popular apps from their store include:

  • Oberlo: This app is popular for AliExpress drop shippers and allows you to easily import products from AliExpress to your website. It comes with shipment tracking in real-time as well as quantity and pricing automatic updates.
  • Conversio: This app creates beautiful sales receipt apps for customers, which can be customized and personalized by the shop owners. Merchants also take advantage of its ability to incentivize future purchases with free shipping codes and discounts.
  • Tidio Live Chat: As its name suggests, Tidio Live Chat offers the ability to add a live chat window to your online store. This makes it easy for potential customers to inquire about products and receive quick answers which help prevent the loss of sales and decrease bounce rates.
  • MailChimp for Spotify: This app allows you to easily integrate your MailChimp account into your online store and automatically add your customers to MailChimp. You can create target email campaigns that are based on buying behaviour and promote your store with email marketing.

In Summation

Now that have a better understanding of prices, plans, and features, you’re ready to make the most informed decision based on your online store and company’s needs. That’s it! And remember, don’t be afraid to dive into any plan, as you can upgrade, downgrade, or even cancel at any time.

Jessica Cotzin is a freelance writer, web developer and avid traveler. Born and raised in South Florida, she graduated with a Bachelor’s Degree in Multi-Media Journalism from Florida Atlantic University, and currently reside in Miami Beach. Her passions lie in reading great literature and traveling the world, bumping blindly into new and fantastic people and events.

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