Tailor Brands claims to be a one-stop design service that can help you create marketing elements for your business branding in less than 30 seconds.
Is that really true? Find out how well Tailor Brands actually works in my in-depth Tailor Brands review.
What is Tailor Brands?
You may have already heard of the Tailor Brands logo design tool but this company actually offers much more than that. Its services can be divided into two categories.
First, it offers a suite of branding services:
- Logo tools: Create, edit and resize logos
- Business documents: Materials with branded letterheads
- Image watermarking: Protect your images
- Pre-prepared presentations: Branded Powerpoint files
- Branded merchandise: Promotional office stationery
The other Tailor Brands specialism is social media marketing:
- Logo resizing: Edit images to fit social media accounts
- Analytics: View audience interaction data
- Scheduled posts: Allows you to create scheduled social media posts
- Facebook designer: Create bespoke ads
Tailor Brands Review: First Impressions
As you'd expect from a design service, the Tailor Brands website is slick, modern and easy to navigate. I didn't even have to create an account to begin making my first Tailor Brands logo.
User-Friendly Design Process
Overall, the Tailor Brands design process is very simple and should work well for beginners. It takes about ten minutes start to finish. That's not long, but it is significantly more than the advertised 30 seconds.
The design creator starts out by asking you a bunch of different questions about your product and business.
It then asks you to choose a logo format, to pick your favorite from a range of relevant icons and, finally, to choose a favorite font option.
After that, it takes Tailor Brands five more minutes to generate three custom logos for you. Once you select your favorite, you can tweak it in the logo editor.
I wasn't bowled over by the logos and branding materials Tailor Brands produced. I used the creator several times and, although the results were acceptable, they wouldn't compare to the work of a real graphic designer.
Poor Customer Support
Unfortunately, no phone or live chat support service is offered. The only way to talk to a representative is via an email form.
You Can't Trademark Tailor Brands Logos
Tailor Brands Pricing
Tailor Brands offers three different pricing tiers. If you pay annually, the Basic plan costs $3.99/month, the Standard package is $9.99/month and, finally, the Premium option cost $15.99/month. Note that more expensive quarterly billing is also available.
All plans allow you to download a high-quality PNG copy of your logo. However, social media and branded business material packs aren't included with every package.
Plans in More Detail
|PNG Logo Downloads||Yes||Yes||Yes|
|Water Marking Tool||Yes||Yes||Yes|
|Vector EPS Logo||No||Yes||Yes|
|Unlimited Logo Storage||No||Yes||Yes|
|Scheduled Social Posts||No||No||Yes|
|Social Media Analytics||No||No||Yes|
For one-off logo design, the best thing to do is to sign up for the Starter plan with quarterly $7.99/month payments. Effectively, the minimum price for a Tailor Brands logo is, therefore, $23.97. This is significantly cheaper than the cost of hiring a professional graphic designer.
The Standard and Expert packages don't offer as good value for money. The $15.99/month Expert package is particularly expensive considering it only allows you to schedule your own Social Media posts and doesn't generate them for you.
Tailor Brands - Final Thoughts
Overall, I have mixed feelings about Tailor Brands. Although its logo design process is user-friendly, the end results aren't stunning. It's also disappointing that you can't trademark the logos created with this platform.
But what do you think? If you've got your own Tailor Brands reviews to share, post them below!