If you're starting a new blog, the first thing you need to decide on is your blog's domain name. While many blog hosts provide free domain extensions, it's always best to pay for your own domain.
It's not that expensive and helps to ensure that your site looks as professional as possible.
However, choosing a blog name is difficult. The best domain names are hard to come by, and even more difficult to secure. Fortunately, getting everything done doesn't have to be as hard as it sounds.
These are the steps to finding the best blog domain names:
- Step 1 - Focus on your brand
- Step 2 - Consider relevant keywords
- Step 3 - Use traditional spelling
- Step 4 - The shorter, the better
- Step 5 - Choose something that sticks
- Step 6 - Ask your friends and family
- Step 7 - Make sure you're allowed to use it
1. Focus on Your Brand
If you're aiming to grow your blog's online presence, it's essential to focus on your brand when brainstorming for blog domain names. First, you need to consider the name of your blog.
It's always a good idea to keep your domain name and blog title the same - or at least ensure your blog name is recognizably linked to your overarching brand.
That being said, it's logical to determine your blog's name and domain at the same time. This can help you maintain the consistency of your site.
- For example, www.dogsarebest.com is great for dog-related content;
- www.hotdog.blog is a solid domain name for a blog writing about wieners in buns;
- www.hosting.review is an amazing domain for web-hosting related stuff, and so on.
If you're planning on building an online brand, your domain name will play an essential role in allowing you to grow successfully. Choose a domain that's capable of growing with your blog.
Still undetermined which name suits your blog the best? Then try asking yourself:
- What does my blog intend to do?
- Will these shortlisted blog domain names be popular with my audience?
- Is it an easy blog name to remember, or tell people about?
- How can I build on this blog name as my blog grows in popularity and maybe even expands to new subject matters?
- Am I proud about it?
2. Consider Relevant Keywords
Depending on the type of blog you're creating, keywords are essential if you want to increase organic traffic.
For certain blogs, keywords won't be as critical. But if you want to develop your blog commercially, you'll need to consider keywords from the outset.
Which one's a clearer name for a blog about baking cookies? You see what I mean.
Including primary keywords in your blog's domain can help you be recognized and immediately trusted as an authority on a certain subject. And establishing yourself as an authority figure for niche keywords is always helpful.
3. Use Traditional Spelling
We've all seen businesses that get too creative with their names. While it may seem like a good idea to use slang or creative spellings to differentiate your business, it damages your reach.
If readers or web users can't identify the spelling of your blog name when they hear it, they'll struggle to find it online.
Also, creative spelling won't bode well for search engine results. It's unlikely anyone will be searching for an incorrectly spelled blog name!
4. The Shorter, the Better
As in step three, it's always best to keep things as simple as possible. Using short domain names can help web users find your site easily. If a visitor has to type a long keyword, typos may redirect your traffic elsewhere.
5. Choose Something That Sticks
If you want to leave a lasting impression in your visitor's minds, a memorable domain can go a long way in achieving this. Web users visit hundreds of sites per month, it's critical to choose a name that sticks in the mind of your reader.
For your blog's name to be memorable, it's always best to keep a few things in mind.
Shorter names are often easier to remember, and it's a good idea to try and use wording that may create an emotive response from your customer.
What emotion certain words have for you and your possible audience? Do they have other meaning (sometimes it's a good idea to check Urbandictionary, just don't take it for granted too much) and, maybe, your domain name has a really unpleasant meaning in other languages?
Lastly, if you're using multiple words in your domain name, forming a semantic flow can improve its catchiness.
6. Ask Your Friends and Family
It's always essential to get an extra opinion. After you've narrowed down your blog domain name options, ask friends and family for their honest opinions. It's always a good idea to ask fresh eyes to look over your choices.
They'll be able to help you decide if your blog name is catchy enough and will share their honest opinion with you!
7. Make Sure You're Allowed to Use It
Using a blog name or domain that's the property of someone else may land you in lava-hot water.
If you get away without brutal punishment, you'll still have to change your domain name if you're caught using copyrighted or trademarked material.
This will result in some significant setbacks, including the loss of your branding and a reduction in blog visitors.
To ensure you have the right to use your domain name, you should always check if it's already in use.
Checking for copyrights and trademarks will help you avoid ownership issues. You can start by heading online to the US Government's TESS trademark search and searching your blog name.
Additional Things to Consider When Buying Blog Domain Names
While the above tips will put you in a good position to choose an excellent domain name, there are still some other issues to consider when you're in the market for a new domain. Check out my additional tips below:
Choose an Affordable Registrar
Consider a Hosting Package
If you're also looking for hosting, some hosting providers also offer cut-rate deals on domain names when you sign up for their services. If you want to save money on your blog domain names, consider signing up for packages. Bluehost is an excellent starting point for web hosting and domain packages.
Check 'Transfer Out' Fees
As a blog owner, it's essential to stay flexible. Don't sign up for a domain registrar that charges expensive fees to move your current domain. Always check transfer fees before you purchase your next blog domain name.
Pay for Your Privacy
If you've never owned a domain name before, you may not realize there's a public registry that contains the details of the owners of all the world's domain names. You can look up domain ownership on the ICANN WHOIS database. Unfortunately, this reduces your privacy, leaves you open to scams, and results in contact from salesmen.
Most registrars will allow you to pay a bit extra to shield your details on the registry. This small investment is worth the cost. Being private will save your from scammers and people looking to profit from your personal information.
Domain for Blogs: Get Started on the Right Foot
Choosing a blog name takes thought and consideration. If you rush to a decision, you may choose a name that you regret in the future.
Changing a name in the future is both time-consuming and costly. If you build up a following on your current site address, you'll lose visitors if you have to make a sudden switch.
Consider your domain name as an asset. If you choose the right one, you'll be in a perfect position to expand your blog!